PokerStars 10th Anniversary review: Rocking all over the world

10th-ann-thumb.JPGOK, this analogy is going to be a little tenuous, but bear with me; it allows me to make a shocking admission while explaining another momentous PokerStars achievement. First, let's get my shocking news out of the way: the first-ever single I bought (well, I got my brother to buy for me) was Rockin' All Over the World by Status Quo. This being 1977, I was aged ten and could be forgiven for not realising that Quo, the UK rock band who sold 127 million records worldwide, were a little 'cheesy'. And in further evidence for the defence, it was a catchy tune and I know others who made far worse first-record purchases.

How this 12-bar news works into a post on PokerStars Blog is not immediately apparent without the forewarned tenuous link. You see, now I am all grown up I work for PokerStars, a company that has become global leader in its field by turning its nose up at the status quo. Innovate, experiment, tweak and perfect has seen it, erm, rocking all over the world, from as far a field as Latin America, Europe and Australia. It has certainly done that with its online offering, but it has also perfected the live poker version as well.

PokerStars has now had almost as many tours as Status Quo.

As we talked about in an earlier review post, it all started with the European Poker Tour back in September, 2004. Such was the early success of the EPT that PokerStars began itching to expand.

First came the Asia Pacific Poker Tour. Beginning in 2007, it added exotic locations like Manila, Sydney, Seoul and Macau to a PokerStars live events roster that had become used to European destinations like London, Deauville, Copenhagen and Monte Carlo.

This innovation set off something of a runaway train. The next year, in 2008, PokerStars added the Latin America Poker Tour, bringing with it destinations like Brazil, Costa Rica and Uruguay. And it was on this tour where Team PokerStars Pros from Latin America proved they were the best the region had to offer. Jose 'Nacho' Barbero is the perfect example, winning incredible back-to-back LAPT titles in Lima and Punta del Este in 2010.


Back-to-back Barbero

The EPT, APPT and LAPT tours (joined briefly by the NAPT) would become known as the flasgship regional poker tours around the world. But PokerStars was not done yet. It reasoned there was room in the calendar for the addition of national tours as well. Cue the launch of the UK and Ireland Poker Tour (UKIPT), Italian Poker Tour (IPT) and Australia and New Zealand Poker Tour (ANZPT), all of them in 2009. Add to that newer arrivals like the France Poker Series (FPS), Russian Poker Series (RPS), Portugal Poker Series (PPS), Estrellas Poker Tour (ESPT) and now the Belgian Poker Series (BPS) and Brazil Poker Tour.

These national tours had lower buy-ins than the regional events, making them more accessible for the average player.

So, by imagining a globe and sticking a PokerStars spade on each of our tour venues, you can conclude that by NOT settling for the status quo, PokerStars really is rocking all over the world.

All I can add is that I am glad my first single was not by the Sex Pistols. That may have made for a trickier post to write.

* * * *

We are publishing these daily review articles throughout November as PokerStars gears up to celebrate its 10th Anniversary.

Previous reviews:

The Selbst Factor
Milestones to go before we sleep
World Cup of Poker
The Bear Necessities
SCOOP, hold the front page
Slaying the EPT monkey
Pole position
When two cards just won't do
ElkY, one name says it all
Going live at the PCA
It's a bling thing
Online wizards cast their spell
The EPT circus
Sporting greats
Making world champions
Party treats

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